Director of First Impressions

First impressions can make or break the image your customers have of your business whether it’s on the telephone or face to face!

So who’s creating this image for your business? Usually it’s the receptionist and the ones who replace the receptionist when they are out sick or on vacation.
Ensure that your business image is professionally represented by all of these employees and:

1. train them on the telephone equipment
2. advise them of the company image you want to project
3. tell them what you what them to say when they answer the phone or greet someone
4. give them the information on whatever else you want them to do (i.e. screen calls, place people on hold, offer a seat, offer a drink, take a message, offer VoiceMail, etc.)
5. advise them on their dress image
6. call in and monitor their voice image
7. direct them on how to handle other employees who “hang around” the front desk
8. assess how busy they are before you give them other work to do
9. make sure all the back-up personnel are provided with the same information
10. praise them often for the job they do creating and maintaining your company’s first impressions!

TIP: Seek professional Director of First Impressions training to set your business ahead of the rest!
Next Month: Who responds when to your customers and how FAST!

Dian Lusher-DYNEL, Inc.   www.dynelinc.net   985-264-7967